Spring 18 Campaign: March
"The DVF woman is a woman in charge of her life."
Diane von Furstenberg
Kiki, Imaan, Lua, Dovanna, Scarlett, Alicia, Roxane, Zoe…The DVF Spring 18 campaign tells the story of many different women, each shown in her own powerful, inspiring, feminine, and courageous way.
Split into three chapters, each with a distinct mood and aesthetic, our Spring 18 campaign captures the multi-dimensional DVF Woman.
An ode to our vocabulary of print and color, it showcases an easy and effortless collection of dresses, separates, and accessories with attitude that provides the tools to serve her life for work, rest, and play.
We live by the adage, work hard, play hard. This month, our girl lets her hair down and bands together with her girlfriends for adventurous, stress-free, and fun nights out. Shot in New York's iconic Irving Plaza, we transformed the iconic theater into a nightclub scene. Imaan Hammam lets loose in the silk satin DVF Tilly Wrap, in the red lily Argos print, our key print for March. She dresses it up with royal blue tassel earrings, our blue satin Mini Soirée, and our Suki Peep-Toe Boots, while New Yorker Sariah Shyann leaves us yearning for hot summer nights out in our Argos-printed silk satin Open Back Blouse and a pair of fitted, high-waisted bottoms.
Guided by choreographer Les Childs (and a wind machine), model Kiki Willems and Lua Beaulieu flaunt our silk thread fringe-trimmed standout Spring pieces—Kiki striking in our grass green Side Slit Fringe midi, and Lua luminescent in our yellow tiered Fringe Skirt and our Tatum Platforms.
Heading into the night—arm-in-arm with her closest friends—Imaan takes to the streets in our playful Merino wool Star Sweater, polished off with a statement rope necklace, our black-and-white dangling Ball Earrings, and sleek white shades.