Spring 18 Campaign: February
"The DVF woman is a woman in charge of her life."
Diane von Furstenberg
Kiki, Imaan, Lua, Dovanna, Scarlett, Alicia, Roxane, Zoe…The DVF Spring 18 campaign tells the story of many different women, each shown in her own powerful, inspiring, feminine, and courageous way.
Split into three chapters, each with a distinct mood and aesthetic, our Spring 18 campaign captures the multi-dimensional DVF Woman.
An ode to our vocabulary of print and color, it showcases an easy and effortless collection of dresses, separates, and accessories with attitude that provides the tools to serve her life for work, rest, and play.
She has a renewed focus on work and family for the new year. Model Kiki Willems exudes equal confidence running to catch the New York subway in our playful Harlow-printed Camille Dress, as she does relaxing in a private Upper East Side apartment in our effortless, Camden-printed Eloise Dress. Street-cast mother and fashion stylist Roxane Danset captures the in-charge attitude of the DVF woman, lounging with her child, Bela, in a cotton poplin top and printed pants, and dashing out in a denim gauze shirt and skirt set.
Photographer – Oliver Hadlee Pearch
Art Direction – Jonny Lu Studio
Video DOP – Julian Kapadia
Hair – Tina Outen
Make-Up – Chiho Omae
Manicure – Rica Romain
Casting – Adam Hindle Street
Casting – Jennifer Venditti
Choreographer – Les Child
Set Designer – Patience Harding
Production – Sylvia Farago